Analisis Instrumen Pasar Modal Terhadap Pilihan Berinvestasi Masyarakat Generasi Z: Melalui Studi Literatur
DOI:
https://doi.org/10.69714/bpt9m607Keywords:
Capital Market Instruments, Generation Z, Novice InvestorsAbstract
Along with the development of technology and digitalization, there has been a change in people's consumption patterns, including generation Z, one of which is in the field of investment. However, generation Z finds it difficult to choose investment instruments due to a lack of understanding of how the capital market works. They also face challenges such as low financial literacy, high risk perception, unstable economic conditions, and the influence of the surrounding environment that raises doubts about starting an investment. This study aims to analyze what instruments can be chosen by generation Z as novice investors, so this study is expected to help generation Z to be able to start investing with the right choice of instruments. This study uses a qualitative descriptive method by collecting various definitions of capital market instruments and their risk levels, as well as related theories from various sources (literature review) such as articles, news, and books to determine the results of the study. The results of the study show that there are five types of capital market instruments, namely stocks, bonds, mutual funds, SBN, and warrants, each of which has different advantages and risks. Based on the analysis, mutual funds are a suitable investment instrument for generation Z as novice investors.
References
Deliani and Yusriana, “Peranan Konsultan Hukum Pasar Modal Dalam Perlindungan Investor,” J. Insitusi Politek. Ganesha Medan Juripol, vol. 7, no. 1, pp. 25–32, 2024.
F. Fathori, “Peran Pasar Modal Dalam Pembangunan Ekonomi: Studi Kasus Tentang Kontribusi Pasar Saham Terhadap Pertumbuhan Ekonomi Di Negara Berkembang,” Curr. J. Ekon. dan Perbank. Syariah, vol. 2, no. 1, pp. 233–242, 2024, doi: 10.32806/syfdep0914.
P. K. Dewi Lubis, H. H. Br Silalahi, A. Fitria Sinaga, P. Nidia Sapma, and V. Sitio, “Pasar Modal Dan Pengaruhnya Terhadap Perekonomian Di Indonesia,” JAKA (Jurnal Akuntansi, Keuangan, dan Audit., vol. 5, no. 1, pp. 196–214, 2024, doi: 10.56696/jaka.v5i1.10755.
S. M. Maghfirah Nur Fadilah, Nathasya Indriwan, Nur Khoirunnisa, “Review Faktor Penentu Keputusan Investasi Pada Generasi Z & Millenial,” Manajemen, vol. 2, no. 1, pp. 17–29, 2022, doi: 10.51903/manajemen.v2i1.112.
Febby Rahmawati and Rosita Rosita, “Faktor – Faktor Yang Mempengaruhi Minat Investasi Generasi Z Mahasiswa STIE Surakarta Di Pasar Modal,” Transform. J. Econ. Bus. Manag., vol. 2, no. 3, pp. 119–135, 2023, doi: 10.56444/transformasi.v2i3.963.
H. Limanseto, “Pasar Modal Goes to Young Generation : Gaet Investor Muda , Tingkatkan Nilai Kapitalisasi Pasar,” 2024.
Z. A. Intan Septi Aulia, Tesa Amanda, “Preferensi Gen Z Menggunakan Platfrom Investasi Digital di Pasar Modal,” vol. 2, no. 2, pp. 316–325, 2025.
Y. Pribadi, “Preferensi Generasi Z untuk Berinvestasi pada Instrumen Surat Berharga Negara,” vol. 12, pp. 1–22, 2024.
R. P. Akbar and R. F. Armansyah, “Perilaku Keuangan Generasi Z Berdasarkan Literasi,” J. Ilm. Manaj. dan Bisnis, vol. 2, no. 2, pp. 107–124, 2023.
D. A. P. Andiani and R. Maria, “Pengaruh Financial Technology dan Literasi Keuangan terhadap Perilaku Keuangan pada Generasi Z,” J. Akunt. Bisnis dan Ekon., vol. 9, no. 2, pp. 3468–3475, 2023, doi: 10.33197/jabe.vol9.iss2.2023.1226.
N. L. L. R. Agus Putra Mardika, I Putu Dharmawan Suryagita Susila Putra and I. G. A. L. Y. Ni Komang Mela Tri Utari, “ANALISA FAKTOR – FAKTOR YANG MEMPENGARUHI GEN – Z DALAM,” vol. 16, no. 2, pp. 345–353, 2025.
T. F. Agata and R. Nurazi, “Pengaruh Literasi Keuangan, Inklusi Keuangan Dan Modal Minimal Terhadap Minat Investasi Generasi Z Indonesia Di Pasar Modal,” J. Ilm. Manajemen, Ekon. Akunt., vol. 8, no. 2, pp. 1797–1813, 2024, doi: 10.31955/mea.v8i2.4243.
I. A. P. R. Hudaya, “PENGAMBILAN KEPUTUSAN INVESTASI DI KALANGAN GEN Z BERDASARKAN LITERASI KEUANGAN, HERDING BEHAVIOR, DAN LINGKUNGAN SOSIAL,” E-Jurnal Ekon. Dan Bisnis Univ. Udayana, vol. 13 no 12, no. 12, pp. 2498–2509, 2024, [Online]. Available: https://ojs.unud.ac.id/index.php/EEB/index
A. Faizah, S. Suindyah, and Dwiningwarni, “Perbandingan Keuntungan dan Risiko Investasi Saham dan Obligasi: Studi Kasus pada Investor Individu,” J. Rev. Pendidik. dan Pengajaran, vol. Vol 7, no. No. 1, pp. 3105–3114, 2024, [Online]. Available: https://journal.universitaspahlawan.ac.id/index.php/jrpp/article/view/26107/18198
J. Pelawi and R. Suliati, “Analisis Faktor-Faktor Yang Mempengaruhi Minat Investasi Individu di Pasar Modal Saham di Tengah Pandemi Covid-19,” J. Syntax Imp. J. Ilmu Sos. dan Pendidik., vol. 2, no. 5, p. 350, 2021, doi: 10.36418/syntax-imperatif.v2i5.115.
B. S. Pasar Modal, “Buku Saku Pasar Modal,” Djajadi, Ina., pp. 1–294, 2023, [Online]. Available: https://www.ojk.go.id/id/berita-dan-kegiatan/info-terkini/Documents/Pages/Buku-Saku-Pasar-Modal/BUKU SAKU PSR MODAL OJK 2023.pdf
N. Mahmudah and D. Novita I.K, “Perbandingan Kinerja Reksa Dana Konvensional Dengan Reksa Dana Syariah di Pasar Modal Indonesia,” J-EBI J. Ekon. Bisnis Islam, vol. 1, no. 01, pp. 12–25, 2022, doi: 10.57210/j-ebi.v1i01.110.
A. E. Puspitasari, K. Wahyu, and P. V. Ameira, “Kinerja Investasi Reksadana Selama Pandemi Covid 19,” J. Pijar Stud. Manaj. dan Bisnis, vol. 1, no. 2, pp. 60–67, 2023.
F. Bahrul Ulum, Puji Astari, Rini Setiawati, “AL-AWQAF,” vol. 17, no. 1, pp. 1–10, 2024.
Eliana Kesumadewi, Aprilyani, and Wirawan Firman Nurcahya, “Dinamika Pengelolaan Utang Serta Peran Sbn Sebagai Alternatif Instrumen Investasi,” eCo-Fin, vol. 6, no. 3, 2024, doi: 10.32877/ef.v6i3.1460.
Y. Kapoh, “Instrument Pasar Modal Menurut Undang-Undang Nomor Tahun 1995,” vol. VII, no. 8, pp. 1–23, 2019.
A. Zahroh, “Instrumen Pasar Modal,” Iqtishoduna J. Ekon. Islam, vol. 5, no. 1, pp. 51–65, 2016.
R. T. Salsabila, A. Arifin, and U. M. Surakarta, “Pengaruh Herding Behavior, Overconfidence dan Risk Tolerance Terhadap Keputusan Investasi Dengan Financial Literacy Sebagai Variabel Moderasi : Studi Kasus Pada Mahasiswa Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta,” J. Bina Bangsa Ekonoomika, vol. 17, no. 1, pp. 524–539, 2024.
N. Rahma, “Analisis Faktor yang Memengaruhi Keputusan Investasi Generasi Millennial,” J. Ilmu Manaj., vol. 11, no. 3, pp. 522–535, 2023, [Online]. Available: https://journal.unesa.ac.id/index.php/jim/article/view/24721
A. Kulintang and E. Putri, “Peran Literasi Keuangan, Risk Tolerance, Overconfidence Serta Financial Technology dalam Mendorong Keputusan Investasi,” J. Ris. Akunt. Perpajak., vol. 11, no. 1, pp. 39–55, 2024, doi: 10.35838/jrap.2024.011.01.04.
A. S. Mahardhika and Y. E. Restianto, “Memahami Toleransi Risiko Finansial di Kalangan Investor Muda,” Owner, vol. 7, no. 4, pp. 3164–3174, 2023, doi: 10.33395/owner.v7i4.1686.
M. Y. Lubis et al., PRODUK INVESTASI.
F. Adelia, L. Safitri, N. Azzahra, R. Ramli, and P. K. Dewi Lubis, “Reksa Dana Solusi Investasi Terpadu bagi Investor Pemula,” TRILOGI J. Ilmu Teknol. Kesehatan, dan Hum., vol. 5, no. 2, pp. 307–315, 2024, doi: 10.33650/trilogi.v5i2.8623.
Downloads
Published
Issue
Section
License
Copyright (c) 2025 Jurnal Ilmiah Manajemen dan Akuntansi

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.









