EXPLORING GREEN BANDWAGON BEHAVIOR IN ECO-FRIENDLY TUMBLER PURCHASE INTENTION. Jurnal Ilmiah Manajemen dan Akuntansi, [S. l.], v. 3, n. 3, p. 157–171, 2026. DOI: 10.69714/dyas0394. Disponível em: https://journal.smartpublisher.id/index.php/jimat/article/view/1860. Acesso em: 25 jun. 2026.